Saturday, July 9, 2011

The Salesman

Unbeknownst to most of us, we are all natural born salesmen/saleswomen. Let me put this short. When we introduce ourselves to somebody new or attending an interview, we are selling ourselves to that person. When we are sharing our opinions and thoughts with a person, we are trying to sell the ideas that we hold on to. Well, if you think you're quite a good salesperson yourself, chances are you'll succeed in the marketing line as a salesperson and if your goals are higher, you'll be able to impress very well on interviews and resumes.

Okay, if you still don't get it, don't fret. Here's a story you can relate to. A salesman, and his product is called 'love'. And this product isn't sold by item, it's more of a contractual basis, and lets just say he can only have one customer at a single time. He goes through each and every single day trying to sell his product. But not everyone needs the product so he has to continue on looking for the right customer, walking door to door, house to house, block to block. Until finally, he finds a customer that could do with some 'love'. He tries to sell it to her, but she says she'll think about it and consider.

He returns the next day, feeling hopeful but once again she says she's still thinking about it. Day after day, he returns to the same customer, still feeling hopeful. Days have gone by, receiving the same answer as the first day and he's starting to feel rather dejected. Finally, oh yes, finally she made up her mind! She tells him, "it's alright, i can save a few bucks on a discount store, even though the stuff there are old".

A sales assistant not able to sell a product.
A man, putting so much effort into something that feels like it's heading nowhere.
Both feeling dejected, not being able to sell their 'products'.
Get my point?